|
You
may be wondering how can we convert an existing retail store so that it
can conduct sales on the internet.
We
take a small but powerful computer and install readily available
software on it and connect it to a DSL internet connection via an
inexpensive router/firewall.
Lets
start with what a DSL line is. DSL stands for Digital Subsrcriber Line and
it is an internet connection that lets your store connect directly
through existing telephone lines. DSL is generally available if your store
is within three miles of the nearest telephone switching hub. If you
contact us, we can help you verify that it is available in your area.
The speed that you connect to the internet (your bandwidth) will vary
depending on the distance from the switching hub. Typically you can get
768K of bandwidth (the speed at which you transfer information). We have seen web sites that have sold over one million dollars
using 500K of bandwidth. Typically, the cost for a DSL
connection for a dedicated website is about $195 dollars a month.
The cost of DSL line is far less than obtaining a an equivalent connection
from a Secure Site provider.
Our
servers come configured with the Linux operating system and use Apache Web server
software. All of the software that we provide is open
source and it licensed under GNU open source licensing
agreement. What does that mean to you? It means that the software is
really free, what you are paying us for is putting all of the software
together in a nice neat package and making it work. It is no easy task.
Furthermore, you do not have to rely on us for updates and
modifications (unless you want to purchase a support plan) because there
are literally thousands of independent developers that are quite familiar
with your web server and operating system software. In fact the last
account that we heard is that Apache web server accounted for about 35% of
all web servers! Another feature is that Linux is far less prone to virus attacks
than other operating systems.
What
is the chronology of the process?
First
we verify that your store location can obtain a DSL connection at a reasonable
cost. Then we decide on what equipment that you will need other than
the computer and router. i.e. printer, monitor. We then decide if you want
some help with graphics of your store. i.e. ad banners. We
decide on how many products that you want on your initial system and
whether or not you want us to preload them into your database. We then
decide whether or not you want to purchase support (initial support
is free until your we agree that your system is up and running). When
these issues are settled we can give you a firm price. Once you agree, we
will build your system which includes obtaining and installing a
Secure Sockets Certificate so that your customers credit card
transactions are protected by the state of art encryption techniques. We will also
help you decide on a credit card clearing house and help you obtain the necessary
Merchant ID. There are some incidental
fees that you will be responsible for. i.e. you want to register a domain
name. Once your DSL line has been installed and your system is configured
we will ship the completed web server to your site. The installation is literally plugging it in and
running one wire to the DSL modem. We will talk you through the whole
process. Once your system comes up, we will hook in remotely and set some
passwords for you and verify that the system is functioning properly.
That's it, you are now open for business. What about training? We have
online training right on your server. We will show you how to access it.
What about service? Your computer comes with a factory warranty and for an
additional fee we can burn a master copy of your configuration so that you
can be up and running quickly in case of a catastrophic failure. Our
system allows you to make regular backups of the database so that as long
as your hard drive doesn't fail we will be able to retain any information
in the event that you require a new system. i.e. what happens if your computer fails
completely. We strongly recommend that you purchase our remote
service and support plan.
|